Online video has become an important component to generating traffic to business websites. Studies have shown that people are more attracted to video than writing and will most likely watch a portion of your video than read the text on your site. The online video audience is rapidly growing with sites like YouTube and Vimeo getting billions of impressions every day.
Custom Video Production
IDS will produce custom videos that best represent your business, product or service. We will also create a custom YouTube Channel for your company and distribute that video content across social channels like Facebook, Twitter, LinkedIn and Google+. The search engines also love video and will often present your videos higher in the search rankings than your static website pages.
These custom videos are the product of close work between our clients, creative teams, and our partners at Clear Vision Video. Companies are realizing how critical custom video content is, and 48% of marketers are adding video content to their repertoires in the next year.
From Concept to Completion
Integrated Digital Strategies employs an experienced production team, Clear Vison Video, that will highlight your company effectively and creatively. We work with you the entire time, from brainstorming to distribution, making sure that you are 100% satisfied with the video.
Videos Serve Different Purposes
Using video for different purposes can be incredibly effective. There is a lot of research to back up how effective videos are for both training and marketing purposes.
53% of smartphone users feel more favorable towards companies whose mobile sites or apps provide instructional video content. (Source: http://www.hubspot.com/marketing-statistics)
Training videos are no longer the cheesy videos designed to teach your employees about using their benefits. The training videos that we create at IDS are high quality concepts that educate your prospects about the benefits of your product or business. Four out of five customers find demo videos useful in learning about products and their benefits.
In addition, shoppers who view a video about a product are nearly twice as likely to purchase! This outstanding finding reinforces the need for quality video content to attract and convert leads.
Branding & Marketing Videos
Tell the story of who you and your company are through a high-quality video. Today, people want to see behind the curtains to learn what companies are about. When your customers can see the literal faces of your company, they feel a connection that tells them more than almost any other marketing technique.
Building up your brand with video works toward long term goals because positive branding has a positive effect on the bottom line.
iDS is very responsive to our needs...I don't have to worry about our digital marketing.
Bain Pest Control
I spent months vetting essentially every well-known franchise focused marketing company. After receiving detailed proposals and speaking with dozens of vendors it was clear that Steve, Joe and the team at IDS were the best choices. Not only was their pricing the best, the IDS team were unequivocally the easies and best to deal with on such a large project. Most importantly after completing the projects, we needed to see a quick ROI. Bottom line, within 6 months of launching all sites and marketing plans
With every new client, the services keep getting better. We're working with the best team we've ever had at IDs and our lead generation is having the best year we've ever had as a brand. I look forward to a fantastic 2016 and even better 2017.