Health and wellness is a broad industry that can stretch from gyms and fitness to hospice services. Vast industries mean extensive competition searching for investors, and our team has become expert in digital marketing for health and wellness franchises that are looking for ways to stand out and attain quality leads.
IDS knows the value of identifying yourself within this vast industry, and we have developed optimized digital marketing services for health and wellness franchises to do so. Let’s take a look at a few of the ways that Integrated Digital Strategies’ health and wellness franchise marketing can improve your brand’s digital presence and change the topic of investors’ conversations around your franchise!
Since the health and wellness industry is so broad, it’s important to reach out to potential leads that relate strongly to your brand message and service. IDS has a team of SEO experts working on finding these candidates that could use your service by identifying heavily-searched keywords within your industry. By strategically utilizing these specific keywords and phrases in your content, Google will bring your brand to the top of the results for industry and brand-related searches. This is a fantastic way of leveraging organic exposure for your brand from specific users interested in your topic.
In addition to these content optimization strategies, our team will work on creating personas of your target franchisee that include key details on their background and professional experience. A message that's sent to a hungry entrepreneurially-minded millennial is far different from one aimed at an executive-level, multi-unit business owner. Health and wellness business marketing services with IDS can help make your dream of expanding your brand name to qualified and educated business owners a reality.