Blog - Integrated Digital Strategies

Content Matters: Generate Leads with Quality Content

content marketing

Does creating quality content for your website really matter? It sure does! From the main page content to the downloadables, quality content not only attracts people to your business, but it can turn those people into leads who then turn into customers. Creating quality content can do a lot of good in terms of getting […]

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Target Marketing for Lead Generation

Generating leads is the main goal of any franchise development campaigns. Finding qualified leads online requires a wide variety of techniques, including paid advertising, organic strategies, quality content, search engine optimization efforts, and so much more. At the core of all of those efforts is target marketing, which is critical for lead generation.   Target […]

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Why Social Media Success Requires Paid & Organic

social media advertising

Social media has taken on a life of its own in recent years, and it is certainly here to stay as a top player in advertising and building both personal & business relationships. While many marketers and companies utilize Facebook to build communities, listen to their consumers, increase brand awareness, and drive sales… the age […]

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Meet the IDS Account Management Team: Spotlight on Maddie and Kai, and What They Do for Your Business

At IDS, an integral part of our success is account management. The fulfillment teams handle the heavy lifting in terms of implementation, content creation, and campaign set ups…but it’s crucial that the account managers organize the overall strategy / processes and act as client liaisons to keep things running smoothly! Learn more about our account […]

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4 Things Your Dental Practice Should Do to Develop Your Online Presence

With more and more dental practices popping up around the United States, it can be difficult to make yourself seen above the competition. So how can you run your own small dental practice and continue to attract and retain customers in an aggressive dental world?   Develop your online presence with dental marketing.   Really? […]

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