Blogs
Our latest content for marketers who are looking to optimize their website and digital strategy.
4 Things Your Dental Practice Should Do to Develop Your Online Presence
With more and more dental practices popping up around the United States, it can be difficult to make yourself seen above the competition. So how can you run your own small dental practice and continue to attract and retain customers in an aggressive de …
Learn MoreLinkedIn, Instagram, and 2 Other Social Media Platforms Franchisors Should Use (and How to Use Them)
Social media is proving to be one of the most effective tools for franchise lead generation. More and more, companies are seeing their social media profiles and paid advertising bringing them leads. Social media, as one part of a complete digital marke …
Learn MoreWant to Shift Your Franchise Development Marketing Focus? We Can Help!
Franchise development has evolved rapidly, but not much of the process has changed over the years. Franchising still offers opportunities to vast audiences that have the desire to follow the American Dream. So the question now is where does this audien …
Learn MoreWhy You Need to Shift from Outbound to Inbound Marketing
There’s an old saying in the marketing world that states, “half of my advertising works, I just don’t know which half.” The other adage commonly heard was that if you throw your ad dollars against the wall like a bowl of spaghetti, half will stick and …
Learn More5 Local SEO Mistakes that Hurt Small Businesses
Most small businesses understand the power and importance of Search Engine Optimization. These businesses normally fall into three categories: 1: They have a budget and will hire an outside firm that masters SEO. 2: They get their “cousin Vinny” to do …
Learn MoreInbound Marketing for Franchisors and Franchisees: People are Looking for You
Inbound and Franchisee & Franchisor marketing haven’t really gone together in the past. Maybe it has been the fear of implementation across all locations, the costs or the buy in at a local level. A lot of it has to do with the way that franchisors …
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