Blogs

If you’re looking to improve business relationships to grow your business and increase franchise sales, consider customer relationship management (CRM). Customer relationship management is the practice of managing relationships with customers. Customer relationship management software is a category of software...

“Think of your website as the menu and your social media as a tour of the restaurant. Your website will tell consumers whether or not they're interested, and social should give them a better idea of the experience and help...

Integrated Digital Strategies (IDS), a nationally recognized digital marketing firm specializing in campaigns for established and emerging franchise brands, was recognized by Entrepreneur Magazine as a top-tier franchise digital marketing agency for the fourth year in a row, as voted...

There’s never been a better time to invest in digital marketing for QSR franchises. The $278.6 billion QSR industry faced challenges during the COVID-19 pandemic but has bounced back quickly – it's predicted to grow nearly 9% in 2021. People...

If COVID-19 has taught us anything, it’s not to take anything for granted. Life can change in an instant, which can be incredibly stressful for business owners. As if they don't have enough on their plates, entrepreneurs and small business...

Social media management for franchises is more important than ever. More and more people use social media not just to stay in touch with friends and family but to connect with brands they're interested in following. Social media monitoring allows...

Society clearly cracked as a result of the unimaginable pressure generated by COVID-19.  The pandemic impacted every industry, some walking away with bruises more tender than others. April 2021 and a lot of us are still left with the same...

AMESBURY, MA (PRWEB) APRIL 15, 2021 Integrated Digital Strategies (IDS), a nationally recognized digital marketing firm specializing in campaigns for established and emerging franchise brands, has closed out the first quarter with multiple new clients added to its roster, as...

B2B keyword research is one of the most effective ways to find new customers. More and more B2B companies are turning to search engine optimization (SEO) to drive more clients through their doors. Using keywords is the best way to...

Good digital marketing is all about reaching people with your message, your story, your offering. But not just any people. Franchise brands can only succeed if they speak to their best customers on a consistent basis, so determining who those...