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A blog is one of the most cost effective ways to get your franchise’s name out. Businesses that blog daily generate four times more leads than businesses that only blog once a week, so a regular blog is an important part of attracting leads to your franchise. Indeed, 57% of American adults regularly read blogs, which has an influence on 70% of consumer decisions.
At IDS, we do all the blogging for you. Our content teams develop ideas for topics, our SEO team researches keywords to optimize the content, and the whole thing is approved by you before we publish.