Services | Integrated Digital Strategies

Digital Solutions

Our suite of services can improve your online presence individually and in combination. Pick and choose the areas in which you'd like to see your business improve, and we'll develop digital solutions customized to meet your needs. 

Strategy & Consulting

Now might be the time to rethink your marketing approach. The teams at IDS develop strategies to get your business noticed online. Our expert consultants work with clients to improve the ways they're seen and found, with a focus on inbound marketing best practices. 

Content Marketing

As one of the key facets of an inbound marketing strategy, quality content is critical to maximizing a company's online presence. Our teams work together with strategists and search engine optimization experts to produce content that attracts valuable leads to your company's website.

Website Design and Development

Most Americans do research online before they pay for a product or service, and a well-designed website can have a huge influence over whether or not your target client or customer decides to buy. Equally important is having a website that is optimized for mobile use, as 64% of Americans own a smartphone.

Video Production

Well-produced and relevant videos are incredibly effective marketing tools, critical to getting your message and your brand out there. People are more drawn to video than they are to text, so integrating them into your marketing strategy is essential. Our video partner, Clear Vision Video, works with clients to build an idea, develop and create a video, and distribute it across the appropriate channels. 

Search Engine Optimization

Search Engine Optimization, or SEO, is a complex, multi-faceted aspect of creating an online presence. Our SEO experts work continuously to improve our clients' rankings. From assessing your current site to creating an entirely new one, the SEO team at IDS optimizes your online presence. 

Social Media & Reputation Management

There is more to digital solutions than just creating the perfect website. Cultivating a social media presence can define your brand and set you apart as an industry leader. Social media and reviews are two of the ways that your business can manage its reputation online. Check out the ways that IDS makes you visible. 

Location Marketing

Showing up in search engines is absolutely critical for local businesses to succeed, but without the right tools and strategies how does a company do it? Our experts optimize your content, implement data aggregators, use white hat link building best practices, and a host of other solutions to help your business rank. 

Email Marketing

Using targeted and relevant email marketing campaigns can be an effective, inexpensive way to nurture leads. We use tools to help our clients understand these campaigns and implement them effectively. 

Client Testimonials

I spent months vetting essentially every well-known franchise focused marketing company. After receiving detailed proposals and speaking with dozens of vendors it was clear that Steve, Joe and the team at IDS were the best choices. Not only was their pricing the best, the IDS team were unequivocally the easiest and best to deal with on such a large project. Most importantly after completing the projects, we needed to see a quick ROI. Bottom line, within 6 months of launching all sites and marketing plans we had closed deals and positive ROI.
Jason Anderson
Chief Technology Officer at United Franchise Group
With every new client, the services keep getting better. We’re working with the best team we’ve ever had at IDS and our lead generation is having the best year we’ve ever had as a brand. I look forward to a fantastic 2016 and even better 2017.
Dustin Thompson
Director of Franchise Sales & Marketing
Working with IDS has been a positive and refreshing experience. They understand the value of establishing a true partnership. Too many digital solution companies offer cookie-cutter services with little effort put into understanding the values of the customers they serve. From the start, Steve, Joe, Kim, and the rest of the IDS team took the time to learn our business. They deeply understand our values and goals, and have helped us better communicate our story to our target market. Equally important, they have produced tangible results for our website. Not only is our site one of the best-looking sites in the industry, it’s creating a high level of user engagement and lead generation for our franchisees. If you are looking for a results-driven digital team with personality, IDS is the company for you.
Brandon Moxam, CFE
Vice President of Marketing &
Operations - U.S. Lawns, Inc.
We engaged IDS to design a new franchise sales website with content focused on SEO optimization. They also created and managed ongoing blog content. IDS created franchise targeted persona’s and marketed to them through Google Ads and Facebook while tracking stats and ROI. Lastly, they develop a Facebook strategy to attract leads for resale opportunities. We could not be more pleased with how IDS has wrapped their arms around us through each process to satisfy our needs. Their communication is beyond expectation and they’ve introduced us to other resources who we’ve also engaged with. IDS is a true partner investing in our success which makes for a sustained long term relationship.
Ken Peterson
Founder & CEO of Apricot Lane Boutique
IDS is a crucial member of our Digital Marketing team. They took the time to understand our brand, our goals and the persona of our perfect candidate, and we have transformed our Digital Marketing strategy and positioned our company for growth and success. With their expertise in our marketplace and the ever-changing tools and techniques associated with advertising on the web, IDS has changed the dynamics of our marketing efforts, and helped Supporting strategies achieve our aggressive franchise sales goals.
Stephen Scultz
Director of Franchise Development
– Supporting Strategies
We have been very satisfied with the results IDS has delivered. I researched multiple companies when looking to revamp our franchise development website. From the start, Steve, Joe, and his team shared the radical personalization our team believes in. They really took the time to understand our culture and brand which showed in the final product. In addition, our lead flow increased 91% in less than a year. I highly recommend IDS!
Todd Chapman
Director of Franchise Recruiting
– U.S. Lawns, Inc.
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