Apricot Lane | Integrated Digital Strategies

Ken Peterson

We engaged IDS to design a new franchise sales website with content focused on SEO optimization. They also created and managed ongoing blog content. IDS created franchise targeted persona’s and marketed to them through Google Ads and Facebook while tracking stats and ROI. Lastly, they develop a Facebook strategy to attract leads for resale opportunities. We could not be more pleased with how IDS has wrapped their arms around us through each process to satisfy our needs. Their communication is beyond expectation and they’ve introduced us to other resources who we’ve also engaged with. IDS is a true partner investing in our success which makes for a sustained long term relationship.

They track their efforts and successes, always tweaking to achieve a higher ROI. The results we’ve received have also exceeded our expectations. We are now ranked #1 on multiple Google key word/phrase searches and the response to our advertising has been very strong.

Ken Peterson

Founder & CEO of Apricot Lane Botique